Melanie Dawkins

Public Relations Specialist

Melanie can find a story in almost every set of circumstances, a talent that has served her well as a PR and digital strategist.

Her roots are firmly planted in the fast-paced world of journalism, where, for 13 years, she conquered television newsrooms around Nebraska and Minnesota. She produced shows, shot video, reported on breaking news and woke up folks as the morning anchor. Needless to say, she’s quick on her feet. And, more impressively, she reacts accurately in just about any situation.


While paying her journalism dues, she learned about people and their habits —what they liked and didn’t like and how they perceive what they’re told by the media. Now she uses her honed skills, and media contacts, to share stories that will resonate with the rest of the world.
She helps other hard-working women by serving on the executive board of Women In Sales and Business and being an active member of the Lincoln Chamber of Commerce.

When not in the office, Melanie enjoys spending time with her husband, Rusty, and their two young children.