Apace
Where No One Walks Alone
Empowering each individual to live fully
Every person’s story, shape, and background add color and life to the world. Everyone has something valuable to contribute, a belief at the heart of Apace. Formerly Regional V Services, Apace is a nonprofit supporting individuals with intellectual and developmental disabilities through independent living, day programs and job services that enrich lives and inspire independence.
For more than 50 years, Apace made a difference, yet it was often misunderstood. KidGlov partnered with Apace to rebrand the organization, honoring its legacy and clarifying its mission. Today, Apace is a trusted presence, offering meaningful opportunities and by your side support that helps people celebrate everyday life.
Deliverables
Brand Advancement
Logo & tagline development
Name creation
Positioning statement
Graphic Samples
Simple Style Guide
A brand that truly sees people
Through KidGlov’s Brand Advancement, Apace became a distinct entity with a new name, logo and positioning statement that reflect who the organization truly is. We introduced a tagline that captures the heart of the brand: “By your side support for people with disabilities.”
This transformation did more than differentiate Apace. More lives are touched than ever before. Employees feel proud and the community believes in what’s possible. Their URL is their rallying cry: GoApace!
Today, every story and every life is seen, valued and celebrated. Every step and every achievement is never taken alone.
Since we rebranded, all of our measurables from our web traffic to our employment applications increased. It was definitely the right thing to do.
– Matt Kasik, CEO Apace
New Name and Logo